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The Ultimate Book Launch Planner

Designed to capture all the information and planning you need for a successful launch all in one place!

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Research the target market, establish a brand identity, and organise the release with specifically designed checklists, overviews, and trackers, all while following a comprehensive launch timeline.

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Don't keep the world waiting; this is the perfect tool to plan the launch of your book. 

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Featuring

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Market Research

  • Ideal Reader Profile and Strategies

  • Comparative Titles

  • Competition and Pricing

  • Situational Analysis

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Branding

  • Author Branding

  • Author Biography

  • Book Branding

  • Social Media Accounts

  • Website

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Marketing Plan

  • Marketing Objectives

  • Methods List

  • Key Dates and Planning Deadlines

  • Gantt Chart (with example)

  • 12 Monthly Calendars (undated)

Finances

  • Budget Breakdown

  • Expenses Tracker

  • Return on Investment

  • Sales Goals

  • Royalties Tracker

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Methods

  • Author Newsletter

  • Social Media + Posts Checklist!

  • Preorder Campaign

  • Cover Reveal

  • Book Trailer

  • Advanced Reader Copies

  • Street Team

  • Press & Reviews

  • In-Person and Virtual Launch Events

  • In-Person and Virtual Tours

  • Release Day Checklist

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Please note this is a planner for the user to fill in, not a text book or how-to guide, though some explanations and tips are provided. The planner is structured by each phase of the process and the pages are optimised to keep all the details of your own book launch organised and together. I hope it helps you bring your book into the world!

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Get creative. Stay organised.

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